What is an AVL?
An Advertisement Viewing Location (AVL) is a facility that provides an opportunity for local businesses to have their “out of home” advertising message seen. ConneC-TV strategically selects AVL locations for maximum exposure to local business. Should an organization wish to become an AVL, a ConneC-TV representative will conduct a site visit to determine whether or not the location in question possesses the criteria necessary to become a ConneC-TV AVL.
What makes a potential AVL?
- Facilities that draw high foot traffic.
- Facilities that have a good repeat customer base. The longer the visit the better (1 hr+)
- Small to mid size business base of over 700 businesses within a seven mile radius of the AVL
- An opportunity to assist the branding presence for our AVL partner. This is done by the ConneC-TV sales professionals selling advertising in your area
- A business interested in revenue sharing with a minimal sales effort
- Businesses that are less likely to compete with the advertising base we are looking to sell to
- Businesses that are respected in their local community, with solid reputations
Whats in it for you?
- A State of the Art HD audio video system installed at no cost to you by our Integration Partner, Central Communications Systems, Inc.
- Strategically placed HD Audio/Visual displays showcasing advertisements from your new local business partners, enhancing your business space.
- Professionally designed HD imagery ensuring a high end feel on our ConneC-TV IPTV Channel
- Fun Fact screens featuring local facts to help keep viewers engaged.
- Trivia screens with an appropriate theme for your business and location, sports and fitness themed questions in an Atheletic facility for instance.
- A customizes area for your business on the display. Your logo, editable schedules and local RSS feeds are common choices.
- Marketing your media and message to potential advertisers in your facility to boost your revenue.
- Large dedicated information screen in which you promote your business.
- Exposure - Our sales staff enhancing your brand awareness in your community.
- One 30 second High Definition Advertisement produced by our Video Production Partner, MassMonopoly
- Your free 30 second stock footage ad runs every hour, every day to help promote your brand.
- Four professionally designed informational screens to run every hour.
- Your Logo placement and sponsorship of Fun Fact and Trivia screens.
- Revenue sharing.
- Additional free marketing professionals out on the streets helping to promote your brand and selling advertising that will be viewed in your facility.
- The option to produce additional content at discounted rates, such as an infomercial or a public service message.
- Crawl bar for news flashes and announcements.
- Your marketing materials in our media pack.
- Visual Paging interface options to provide messaging for the hearing impaired or for facilities that wish to use silent paging.
Types of potential Advertising Viewing Sites (but not limited to)
- Indoor Sporting Facilities
- Gyms
- Arenas
- Stadiums
- Transportation Facilities
- Airports
- Train Stations
- Bus Terminals
- Park and Ride Waiting Buildings
- Mall Food Court Areas
- Salons
- Doctors Offices
